A threat to Starbucks? A rising star among American coffee shops

The American coffee brand, which got its start in the 1990s with one stand in Oregon, is now one of the fastest-growing chains in the country. Nearly 1,000 locations, an emphasis on fast drive-thru service, strong beverage sales and a loyal customer base all form the foundation of its successful strategy. The company is betting on expanding mobile ordering, testing its food menu and opening new branches at a record pace. While it's far from Starbucks-sized yet, its growth rate and fresh approach make it a name to be reckoned with in the business.

Introducing the company

Dutch Bros $BROS is an American coffee shop chain that was founded in 1992 in Oregon. Known for its strong focus on coffee and beverages, the company has gradually grown from its original location in Grants Pass into one of the fastest growing coffee brands in the country. Dutch Bros. primarily specializes in selling quality coffee, iced beverages, smoothies and energy drinks that customers can enjoy in the comfort of…